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Web Site Optimization
Your Web site has the potential to be a powerful lead generation tool, but for every potential customer that can't find your site, you lose a potential sale. Optimizing your Web site means designing, coding, and copywriting the site so that you have a better chance of getting your pages to appear closer to the top of search engine results for your selected keywords, and therefore found by more potential customers.
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analyzing your site with search engines and users in mind, and providing suggestions on simple ways to update your site design and architecture to improve your chances of a higher ranking, more complete indexing, and greater usability. |
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conducting keyword research and selection for your business or market. |
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copywriting search-engine friendly, keyword-rich text, including invisible elements such as title tags and metatags |
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submitting your site to the directories |
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analyzing and advising on ways to improve your link popularity (improving quality of links to your site), also called link development |
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